Hospitality Strategy

Semestar: 8
Broj ECTS kredita: 4
Obavezan: Da
Fond časova:
Smjer: VATEL studije


Students are confronted with strategies employed by hospitality professionals throughout the world to ensure their development. They compare these strategies to the tourist economy in geographical zones mentioned and hone their critical spirit when considering decisions taken. They are able to compare them with strategies in independent hotels.


Goal of the course:

Understanding the strategies of hotels throughout the world, whether they are independent or part of a chain.


Skills to be acquired:

- Thorough comprehension of the principles of tourist economy;

- Having an informed opinion on strategic decisions made by hotel chains.

Angažovani predavači: